Our Journey
What began as a small highland farm has grown into a proudly Malaysian brand known for quality strawberry products and warm hospitality.
What began as a small highland farm has grown into a proudly Malaysian brand known for quality strawberry products and warm hospitality. Our journey is rooted in a deep love for Cameron Highlands and its bountiful produce.
From humble beginnings, we have expanded our range from fresh strawberries to a full line of processed products, and opened our doors to welcome guests at our restaurant — sharing the highland experience with all who visit.
AFO Kencana was founded with a simple mission — to share the freshness of Cameron Highlands with Malaysia.
Launched our first line of strawberry jams and sauces, quickly gaining a loyal customer base.
Opened our dine-in restaurant, offering authentic highland Malaysian cuisine to visitors and locals alike.
Expanded to 50+ products including juices, dried fruits, fresh produce and specialty gift sets.
Continuing to grow our brand while staying true to our highland roots and commitment to quality.